Bologna, February 17th-20th 2024
The first B2B workshop dedicated to MICE in Emilia-Romagna
“You can’t describe passion, you can only live it”
Enzo Ferrari
The middle-earth between the Adriatic Riviera and the Apennines, the Middle-Earth between Northern and Southern Italy.
Land of dreamers and engineers, musicians and fine chefs, land of culture, art and history
From the beaches of Romagna to the castles of Emilia, from the medieval buildings of Bologna to the roar of supercar engines in the Motor Valley, from modern and functional congress centres to all the food and wine specialties of the Food Valley, the territory shows itself as a multifaceted and unique destination for the setting of your events.
encountER aims to show our region to qualified and highly specialized International MICE operators, who have shown interest in the destination through a series of guided tours in locations, hotels, museums and the “unicum” that makes an event, an incentive trip, a congress, an intense and unforgettable experience.
encountER will also host a B2B workshop, whose purpose is to connect International buyers with local operators.
It will be a precious opportunity to collect new contacts and new business opportunities, immersed in the fascinating atmosphere of Palazzo Re Enzo in Bologna.